I must point out something real quick: I don't mean operating subpar methods when I talk about committing to landlording forever because that would lead to burnout. I'm talking about committing to making landlording easier and more efficient through significant improvements, progress, and innovative strategies. All the while enjoying greater satisfaction and profitability.

Got it?

...Good!

Now that you're serious, let's go team!

#2 Team

Stronger together. Part two of the Real Freedom 'Fight' is about teamwork. However, before you join our team, it's important to focus on yourself first, we need you to be your best version, so you can be a good team player. If you're a mess, unfocused, negative, lazy, etc. You'll only drag everyone else down. This same idea goes for the peers you keep in your personal life.

Let's say you're naturally a positive person. If your peers are negative, then you'll get pulled into being negative regardless. Just think about how easy it is to get sucked into gossiping or complaining. That's what's meant by "You're the average of the five people you hang around most." Once that 'herd mentality' takes over, or when you let that 'group-think' sneak in, it's tough to go against the majority. When the same behaviors are reinforced more and more over time it can build some deep-rooted, severe bad habits. Good news! We know how to fix that; we don't let it happen...

Let's encourage each other and call out the bad. If you see your other landlords slacking, encourage them to do better and give constructive criticism—this means—if you are getting encouraged or criticized, accept it! So, any team (sports, family, business, etc.) is only as strong as its weakest link. It goes like this: if someone fails to take responsibility and blames others in their personal life. They'll do the same thing in their professional life. Hint: as the landlord, you can't blame tenants.

We take responsibility around here. If you are not fully committed you won't make it. The reason is you will shortchange or second-guess everything you do as a landlord—as you struggle—you'll be grumpy and discourage or mislead others. We don't want y'all out here spreading that sickness... We want to spread strength, which is contagious, too, but in a good way. Courage unites and strengthens us. Hence, on the battlefield, when you see your brother charging straight ahead you are encouraged to do the same 💪 — let's work!

#3 Work

You have to put in reps, blood, sweat, tears. Part three of the Real Freedom Fight is work. Yes, some of the stuff will be hard at first. In time and with practice, it'll be so easy you'll have peace doing it forever. It all starts with one rental and how you design everything to run. I get it; when you start you'll naturally have preferences on what you want/don't want to do. You might also have a tight budget to work with. Remember, this is a Real Freedom Fight, and the prize is Real Freedom! 🏆 It's worth it, but don't rush it. It's okay to pace yourself. We don't want you to get discouraged, com'on you got this!

As we get into actually doing the work, keep in mind we are designing a rental operation that we can run in peace forever. We are concerned not only with your external factors, e.g., logical and practical things to do, but also your internal constraints, e.g., your emotions and preferences. You'll have to learn to deal with your "feelings" because they affect how you deal with tenants. Many landlords make mistakes when they let their emotions get the best of them, e.g., tenant screening, dealing with conflicts, enforcing fees, raising rents, fear of making mistakes, budgeting or knowing the numbers, etc. No fear, you got this; we'll work through everything together if you're ready to join the Real Freedom Fight 🛡 ⚔️ 🏰

Here...

We...

Go...

Forward!

Now that you understand my perspective on Real Freedom and how this Skool community is used for our Real Freedom Fight. The last thing is to touch on 'Self-Service' Property Management...

Strategy Over Tactics

I don't want you to get sidetracked with learning property management tactics before you know the most important lesson... This bit of wisdom I'm going to give you here is priceless... When you get it, you'll have everything you need to be successful. If you want, you can take it and run. You'll know what you have to do once you get it. I'm excited to share it with you!

Ok, here it goes; it's called 'Self-Service' Property Management.

My most significant breakthrough happened when I learned this. It came from overcoming my long-distance handicap. I had to figure out how to manage my rentals from the other side of the world in a backward timezone. I was forced to get my rental operation to be self-sufficient because tenants couldn't just call me whenever they had problems. So, I had to step up my game and develop 'Self-Service' Property Management. I'll go into this more later, but first, let's get down to business...

Business Lesson

"When we own portions of outstanding businesses with outstanding managements, our favorite holding period is forever." — Warren Buffett ...Following Warren Buffett's advice, when you have an outstanding rental business with outstanding management, your favorite holding period will be forever, too!

Keeping 'Self-Service' in mind, we must revisit the "Plain Vanilla Business" advantage. As a DIY landlord, you should wear a mask to conceal your authority.👺 When you hold the "property manager" role in your company, you are just doing your job. The benefit comes when tenants accept you as just an employee.

This means you'll need 'business' everything: name, banking, email, address, phone number, website, etc. Don't worry; inside, we walk you through all this! And... you'll need all that before you can learn to use 'Self-Service' property management to your advantage, so you get Real Freedom!

Without going into all the details, this happens following the ABCs (Automate, Balance, and Control). You can't master the ABCs of 'Self-Service' Management if you, as the landlord, try to do everything singlehandedly. Plus, letting the tenants know "you" are the final decision-maker is never wise. No matter how fair and professional you are, you'll be seen as the greedy landlord when you must pull rank or enforce the rules.

You can avoid this direct correlation when you serve as the property manager at a professional company. Everything runs so much smoother when tenants know you as their property manager who works at a professional company. Not to mention, it helps you get Real Freedom!

FYI: if you're ever directly asked, "Do you own the property?" You can say "no" and explain it's a family-owned and operated business if the property is in your name (ownership can be easily found online, so don't lie). Don't worry; most tenants will never think to ask when you operate under the "Plain Vanilla Business" advantage.

Now, the three essential components of successful landlording have crystallized: a solid "property" serves as the bedrock for luring trustworthy "tenants," while mastering the business of "management" as a lucrative business venture paves your road to prosperity.

Can you see yourself as the landlord of a streamlined rental enterprise? Think automated McDonald's -- "I'm loving it!"

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